CORPORATE SOCIAL RESPONSIBILITY IN PRACTICE OF RETAILERS
1. Plekhanov Russian University of Economics
The article investigates the corporate social responsibility of retailers by the example of «X5 Retail Group» and «Magnit». At the first stage, we studied and compared the information about corporate social responsibility, coming directly from the organizations in question, at the second stage based on the survey we analyzed the perception of corporate social responsibility of «X5 Retail Group» and «Magnit» by their customers.
Keywords: social responsibility, retail, retail organization, survey, X5 Retail Group, Magnit